Mention Arizona tea and it might evoke an image of a tall decorative aluminum can of tea. Many people like to collect the cans because of the designs.
The drink is available is so many places. Successful businesses owe that type of fame to hard work, good marketing skills, vision and planning.
Creating a market if there is not already one includes finding a catchy name for the product.
About The Company
Ferolito, Vultaggion & Sons, also known as FV&S, started as a beer distributorship in Brooklyn, New York during the 1970s.
The concept of flavored teas was just right. The idea of larger than ordinary containers with attractive decorations was a winner.
They are simple to identify when shopping, the non-carbonated ready-to drink Arizona Iced Tea line became a success upon its release in the 1990s.
Where Is This Company Located?
Nope, they company is not based in Arizona. The owners decided on the name because it was someplace hot and they wanted a distinctive name.
The company, is based in New York and continues to provide the flavorful brew that captured the interest of Canada and America. (I was born in raised in Brooklyn, NY so I am partial to this tea!)